Loreal Road Show Luminazer

A true challenge. With the hashtag  #becauseishine we start a very original action.

We design the Luminazer catwalk for taking it there. Shine as Karlie Kloss. An action based on getting the contents go viral through our FanPage.

Dissimiliy: CEBRE award to the Best Road Show of the year. Thanks Loreal for trust in our ideas!